strategic communications that win the day

We develop strategy for clients using a deliberative or adversarial model, allowing them to control the narrative and win public opinion battles. Whether to gain market share or establish a positive reputation we ensure clients are well prepared and well advised. How you tell your story and where you tell it is often the difference in successfully changing opinion, defending your interests, obtaining approval and mobilizing stakeholders.

Strategic Communications

Offering public opinion often requires articulating and advancing a narrative in adversarial environments. Crestview Strategy professionals are experienced in supporting organizations to address issues, answer criticism and manage opposition. We help our clients tell their story with impact, in the right place, at the right time. This includes:

  • Litigation Communications

    Traversing the intersection of law and public perception to minimize exposure and protect reputation in times of legal disputes requires specialized technical communications. We assist clients with communications when issues are before the court, managing key stakeholders, deterring negative media, and rebuilding reputation following an adverse judgment or incident.

  • Transaction Communications

    Building trust and credibility with the investor community and critical stakeholders. We provide financial and capital market participants with strategic communications advice, counsel, and execution focusing on private equity, venture capital, hedge funds, and pension funds.

  • Employee Engagement

    Enhancing reputation or managing an issue is more effective if internal audiences are aware, engaged, and support organizational goals. Crestview Strategy develops internal communications plans and strategies that resonate with employees, focusing on their perspectives and how they can contribute to organizational success.

Reputation Management

Crestview Strategy has served clients around the world that are dealing with existential threats or pursuing large-scale opportunities that are contingent on the perception of the community they seek to engage, or from whom they require support. We have a playbook and toolbox that have been successfully deployed to restore, protect, and enhance the reputation of industries, corporations, and individuals. These include:

  • Executive Visibility

    Crestview Strategy develops and executes comprehensive plans to support senior leaders to engage in media, speaking opportunities, and facility tours to effectively communicate on behalf of their organization.

  • Issues & Crisis Management

    Crestview Strategy has helped clients defend and re-build their reputation and credibility before, during a crisis, and beyond.
    Our crisis response strategy is based on experience and supports integration with business and legal representatives. We follow a war-room approach, real or virtual, that includes clear protocols, procedures, and is focused on disciplined briefings conducted by trained spokespeople, ensuring that employees are informed, and the right people are making decisions in critical environments.

  • Corporate Social Responsibility

    Crestview Strategy has experience in advising and supporting organizations to meet the consistently increasing expectations on commitments and that go beyond return to shareholders. Crestview Strategy excels in anticipating and often shaping the expectations of critical stakeholders through research, analysis, and engagement.

Risk Management

Crestview Strategy can assess the political and stakeholder environment through our rigorous political risk methodology. This provides clients with robust data and analysis to help make critical decisions that can impact business strategies. We are focused on reducing client risk profiles by identifying, analyzing, prioritizing, and incorporating preventative measures as part of the comprehensive planning process.

Media Relations

Crestview Strategy has a team of communication professionals that work closely everyday with media across industry beats, markets, and traditional and emerging platforms. We deliver media plans that are focused on impact – influencing target audiences, crafting narratives and messages to bring together issues, opportunities, audiences, and channels.

Careers at Crestview Strategy
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our experts

Joseph Lavoie Partner

Mandi Johnson

Mandi Johnson Senior Campaign Strategist

Dan Moulton

Dan Moulton Partner

John O'Leary

John O’Leary Senior Consultant

Evan Menzies

Evan Menzies Senior Campaign Strategist

Angela Waz Consultant

Marty von Wuthenau

Marty von Wuthenau Vice President

Jason Craik Senior Consultant

Sarina Rehal

Sarina Rehal Partner

Vaibhav Joshi

Vaibhav Joshi Consultant

Emily Thorne

Emily Thorne Vice President

Karen Restoule Vice President

Taleesha Thorogood

Taleesha Thorogood Senior Consultant

Gurratan Singh Vice President

Alex Benac Vice President

Jon Robinson

Jon Robinson Senior Consultant

Bill Anderson

Bill Anderson Vice President

Bernie Morton

Bernie Morton Vice President

Muhammad Ali

Muhammad Ali Vice President

Lee Boswell Consultant

Daniel Charron Senior Creative Strategist

Mira Ahmad

Mira Ahmad Senior Campaign Strategist

Kelsie Chiasson

Kelsie Chiasson Senior Consultant

Kema Joseph

Kema Joseph Consultant

Rob Gilmour

Rob Gilmour Vice President

Nick Varley

Nick Varley Partner

Jasmeet Kaur Research Consultant

Julian Ovens

Julian Ovens Partner

Olivier Ballou Vice President

Jasmine Lagundzija

Jasmine Lagundzija Senior Consultant

Ginny Roth

Ginny Roth Partner

Jeremy Stanford Consultant

Laila Hawrylyshyn Consultant

Mina Atia Consultant

Deborah Bacal

Deborah Bacal Vice President

John Ratchford

John Ratchford Partner

Harry Burns Vice President

Nicholas Pozhke Senior Consultant

Jess Chin Creative Strategist

Will Wuehr Consultant

Bridget Howe

Bridget Howe Senior Consultant

Mark Spiro Partner

Rob Moore

Rob Moore Partner

Celia McSwaine Vice President

Erin Bonokoski Vice President

Susie Heath

Susie Heath Senior Consultant

Marnie Myszko Consultant

Kelly Dales Senior Campaign Strategist

Robyn McIsaac

Robyn McIsaac Vice President

Dale Palmeter Senior Consultant

Tom Vernon Consultant

book a call

Get in touch with our team so we can craft a solution tailored to achieve your strategic objectives.

Book a call