Bio

Jasmeet is a market researcher, data analyst, and business planner, with a drive to discover and communicate the stories hidden in data. Her expertise includes survey design, qualitative and quantitative data analysis, compiling research reports, and storytelling with data visualizations.

Prior to joining Crestview Strategy, Jasmeet was a Research Analyst at a multinational firm in Ottawa, where she contributed to multiple research projects including public opinion research, advertising and communication strategy testing, brand awareness, reputation measurement, concept evaluations, and employee and customer satisfaction surveys for various Government of Canada departments.

Jasmeet holds a Master’s in Business Administration from Punjab Technical University and a postgraduate certificate in Marketing Research and Business Intelligence from Algonquin College.